Horrific news this week from Germany as two new products are unveiled taking standards of food production to a level I really never thought we would reach! This sounds like something I am making up but believe me it is true, I would like to bring to your attention the cheeseburger in a can and powdered red wine that you have to mix with water! What is the fecking world coming to? A CHEESEBURGER IN A CAN???? If this company makes 1 penny from this I will have lost all faith in mankind! I can just about see the case for the wine, say perhaps you are trekking accross the poles and fancy a tipple, rather than carrying a box of wine just tuck the sachets into a pocket. Does it actually contain alcohol? Can you choose between a Merlot and a Bordeaux? Oh dear oh dear, what were they thinking. I was going to write about what a disaster the burger in a can is and what the world is coming to etc etc but to be honest I really don't think I need to, it's pretty feckin obvious that it is a lamentable tale and the video below with Johnothan Ross sums it up pretty well! I just wish I could have been in the board meeting the day somebody suggested the burger in the tin and it's merits were being discussed! Perhaps they signed the deal and sipped a few sachets of wine to celebrate!
Wednesday, February 27, 2008